Association for Behavior Analysis International

The Association for Behavior Analysis International® (ABAI) is a nonprofit membership organization with the mission to contribute to the well-being of society by developing, enhancing, and supporting the growth and vitality of the science of behavior analysis through research, education, and practice.


11th International Conference; Dublin, Ireland; 2022

Event Details

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Panel #32
Methodological Advancements in Culturo-Behavioral Science: Q Methodology and Digitalization of Information
Friday, September 2, 2022
11:30 AM–12:20 PM
Meeting Level 1; Liffey Hall 1
Area: CSS/VRB; Domain: Theory
Chair: Traci M. Cihon (University of North Texas)
RAMONA HOUMANFAR (University of Nevada, Reno)
RITA OLLA (University of Nevada, Reno)
Abstract: Unprecedented health and climate threats and their extended effects on social issues, such as immigration, political polarization, health care, and educations generate challenges for leadership across cultural institutions and private organizations. The behavior scientific understanding of the contextual factors, such as the cultural milieu affecting the cultural behaviors, may play an important role in the process of decision making by the leaders in profit and no-profit organizations. This perspective focuses on the behaviors of verbally sophisticated consumers interacting with the many aggregate products of cultural entities as well as the verbal contexts within which members of organized groups operate. In that regard, understanding the viewpoints, or subjectivities, shared among the community members requires the adoption and development of appropriate measurement systems. The panelists will discuss assessment technologies such as the Q Methodology and digital networks within the conceptual framework of the culturo-behavioral science as guiding platforms for leadership decision-making and value-based governance.
Instruction Level: Basic
Keyword(s): culturo-behavior science, measurement systems, Q-Methodology, value-based governance



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