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| Social Media: The Power, Potentials, and Pitfalls of Networking, Ethics, and Finding Your Niche |
| Sunday, May 27, 2018 |
| 12:00 PM–12:50 PM |
| Manchester Grand Hyatt, Seaport Ballroom C |
| Area: PRA/CSS; Domain: Service Delivery |
| CE Instructor: Ryan Lee O'Donnell, M.S. |
| Chair: Corey L. Robertson (ABA Tech; Florida Tech) |
| RYAN LEE O'DONNELL (RYANO, LLC) |
| GIA BISCONTINI (Biscontini Behavior) |
| DIAH ASKARI (Behavior Man) |
| Abstract: The rise of entrepreneurship in behavior analysis and other professional arenas has created waves across the globe, changing forever the ways in which businesses operate. Social media has become a ubiquitous tool critical for marketing, branding, engaging and disseminating content. As LinkedIn, Instagram and Facebook cement themselves into our personal and organizational lives, we must as a field approach with care and creativity in order to remain aligned to our unique models and ethical boundaries. In this panel we discuss our experiences in networking, ethics and finding our niche while using social media in behavior analysis. |
| Instruction Level: Basic |
| Target Audience: Behavior Analysts in Practice, including but not limited to those with credentials from the Behavior Analyst Certification Board (BACB). |
| Learning Objectives: Identify best-practices for marketing behavior analytic content ethically on social media. Identify best-practices for branding behavior analytic content on social media. Identify best-practices for engaging and disseminating behavior analytic content on social media. |
| Keyword(s): dissemination, ethics, networking, social media |
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