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Recent Applications of Behavioral Economics for Public Health & Safety |
Saturday, May 24, 2025 |
4:00 PM–5:50 PM |
Convention Center, Street Level, 152 AB |
Area: EAB; Domain: Translational |
Chair: Rebecca Kurnellas (University of Kansas) |
Discussant: Meredith S. Berry (University of Florida) |
Abstract: Research in behavioral economics, or the application of microeconomic frameworks to describe operant responding under environmental constraints, has been employed to understand behavioral processes underlying different maladaptive health behaviors (e.g., substance use, addiction, obesity, physical inactivity etc.). These behavioral processes include discounting (i.e., subjective devaluation of reinforcers as a function of delayed or probabilistic receipt) and demand (i.e., changes in consumption as a function of increasing costs). Recent advances, such as refinement of discounting and demand tasks, advancing theoretical approaches, and novel analytic techniques highlight the versatility of behavioral economic assessments across a range of behavioral and environmental contexts. This symposium will detail some recent applications of behavioral economics to issues of public health and safety. Specifically, presenters will discuss operant demand data in the context of substance impaired driving, the ongoing opioid crisis, alternative reinforcement for hazardous alcohol use, and will cover the construct of ambivalence in delay discounting. |
Instruction Level: Intermediate |
Keyword(s): behavioral economics, delay discounting, demand |
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Modeling Fentanyl Demand: Insights Into Developing a Novel Purchase Task |
(Basic Research) |
ROBERT SCOTT LECOMTE (Johns Hopkins University School of Medicine), Jennifer Ellis (Johns Hopkins University School of Medicine), Justin Charles Strickland (Johns Hopkins University School of Medicine), Kelly Dunn (Johns Hopkins University School of Medicine), Andrew Huhn (Johns Hopkins University School of Medicine) |
Abstract: Opioid Use Disorder (OUD) remains a significant public health challenge. In recent years, communities nationwide have been impacted by an influx of illicitly manufactured fentanyl – a synthetic opioid 50 times more potent than heroin and one increasingly associated with overdose fatalities. Identifying the behavioral processes underlying OUD is important component of informing effective treatment and prevention strategies. To this end, behavioral economic demand blends microeconomics and operant behavior analysis to understand the behavioral processes underlying drug consumption against increasing prices. Hypothetical purchase tasks have received increasing attention for their efficiency in assessing demand across different commodities. Compared to other non-medical opioids, however, little is known about demand in the context of fentanyl use. The current studies sought to address this gap by developing a novel fentanyl purchase task. In Study 1, volunteers in inpatient substance use treatment (n = 405) completed a heroin/fentanyl purchase task via Trac9 Informatics, a commercial treatment outcomes tool. Data were adequately described by quantitative demand modeling. Using a modified version of the task, Study 2 assesses demand in a similar sample of substance use treatment volunteers. Data will be discussed in terms of quantitative modeling fits and variables associated with systematic and non-systematic responding. |
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Preference for Delayed Outcomes on the Monetary Choice Questionnaire is Associated With High Ambivalence |
(Basic Research) |
REBECCA KURNELLAS (University of Kansas), Richard Yi (University of Kansas) |
Abstract: Delay discounting (DD), or the subjective devaluation of rewards as a function of their delay, is a useful construct when studying decisions involving a tradeoff between immediate and delayed outcomes (e.g., substance use, gambling, wearing seatbelts, eating). An implicit assumption not explicitly stated when scoring binary choice DD tasks is that there is a constant degree of certainty in preferences for outcomes, but this assumption is likely incorrect. We explored ambivalence in DD by leveraging the date-delay effect, where DD decreases when delayed outcomes emphasize calendar dates rather than delays in time. Participants (n=90, Mage 35.3, 75% male, 87% White) completed a Monetary Choice Questionnaire with temporal or date delays. To obtain ambivalence scores, participants used a sliding scale on each trial indicating their degree of relative preference for immediate outcomes at the far left (0) or delayed outcomes at the far right (100). We examined ambivalence scores on trials immediately proximal to the calculated individual-level discount rate. Contrasts of ambivalence scores showed no differences between delay and date conditions, but revealed significantly higher ambivalence on trials associated with preference for delayed outcomes (all p <.05). This research informs understanding of risk behaviors that may impact long-term health and safety. |
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A Parametric Analysis of How the Latency Between Cannabis Use and Driving Affects Demand |
(Basic Research) |
BRANDON PATRICK MILLER (University of Kansas), Elizabeth Aston (Brown University), Tory Spindle (Johns Hopkins University School of Medicine), Michael Amlung (University of Kansas) |
Abstract: Recent approaches in behavioral economics have used marijuana purchase tasks (MPTs) to understand driving after cannabis use (DACU). One factor that may influence DACU is the latency between cannabis use and having to drive. Participants (n = 167) completed 4 MPTs in the context of different cannabis use and driving latencies (i.e., no driving; 20-min, 1-hr, 6-hrs). We found a significant main effect of latency on all cannabis demand indices (all ps <.001). We also found significant differences in demand from no driving to the 20-minute latency condition for all observed indices (ps <.001). Additionally, significant decreases were also found for all observed demand indices when examining the comparisons between the typical situation and the 1-hour latency (all ps <.001, d range = 0.30 – 1.08) and between the typical situation and the 6-hour latency (p range = <.001 - .015, d range = 0.09 – 0.34). Notably, demand significantly increased across conditions as the latency between smoking and driving increased when the differences between the three driving MPTs were examined. These results suggest that cannabis demand is sensitive to specific parameters surrounding driving contingencies. |
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Identifying Substitute Alternative Activities for Alcohol Use via Commodity Purchase Tasks |
(Basic Research) |
SARAH CATHERINE WEINSZTOK (Rutgers University), Derek D. Reed (Institutes for Behavior Resources, Inc.), Michael Amlung (University of Kansas) |
Abstract: Behavioral economics posits that alcohol use is influenced by contextual variables and may therefore be impacted by the availability of alternative commodities. Behavioral economic purchase tasks isolate demand for a commodity alone (single-commodity) or when concurrently available with other commodities (cross-commodity). In cross-commodity purchase tasks, participants make choices across multiple concurrently available commodities, allowing researchers to pinpoint consumption patterns across commodities. While promoting substance-free alternative activities is a promising avenue for behavioral interventions, maximizing intervention efficacy requires examining the impact of alternatives on alcohol demand. We developed a novel cross-commodity purchase task adaptation in which alcohol was concurrently available with alternative activities of varying preference. Adults who currently consume alcohol were crowdsourced from Prolific (n=158) and were asked to rank-order their preferences for a list of different activities. The highest, second-highest, and lowest preferred activities were incorporated into three separate alcohol vs. activity cross-commodity purchase tasks. Results showed the availability of any activity resulted in statistically significant reductions in demand for alcohol. Systematic differences in hypothetical engagement in the alternative activity were observed as a function of preference rank. Implications for the utility of commodity purchase tasks in recovery efforts for hazardous alcohol use are discussed. |
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