Association for Behavior Analysis International

The Association for Behavior Analysis International® (ABAI) is a nonprofit membership organization with the mission to contribute to the well-being of society by developing, enhancing, and supporting the growth and vitality of the science of behavior analysis through research, education, and practice.

Darnell Lattal

Latall Darnell

Aubrey Daniels International


Darnell Lattal is president and chief executive officer of Aubrey Daniels International. She is a specialist in the design and implementation of behavioral-based business strategies to achieve core initiatives. She has worked in a variety of settings on organizational redesign and change management, executive coaching, achieving high performance, performance measurement and systems design, leadership and teamwork within and across organizational structures, succession planning, ethical decision-making, and creating a solid leadership legacy based on self-awareness and self-management. Dr. Lattal is particularly effective in coaching individuals from executives to line employees to make improvements in personal style and performance execution. She has special expertise in the psychology of learning, designing sustainable and rapid change.




Modifed by Eddie Soh