Association for Behavior Analysis International

The Association for Behavior Analysis International® (ABAI) is a nonprofit membership organization with the mission to contribute to the well-being of society by developing, enhancing, and supporting the growth and vitality of the science of behavior analysis through research, education, and practice.

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Effort Manipulations to Increase Recycling and Reduce Waste

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To ensure we offer contemporary continuing education opportunities, the CE credit associated with this video is no longer available, however, the video remains available for viewing.

 

Human reliance on plastic, especially single-use plastic items, has produced devastating effects on the environment. Extensive change and clean-up is needed to improve current conditions; however, behavior analysis is well-suited to provide direction and data on strategies to change human behavior in more environmentally friendly ways. Strategies to effectively increase recycling and reduce reliance on single-use plastics are urgently needed. This talk will discuss studies conducted in a university setting to increase recycling behavior and reduce plastic waste. Both studies involved manipulations of effort to produce desirable change in behavior. Advantages and disadvantages of both approaches will be discussed, and suggestions for avenues of future research and collaboration will be offered.

 

 

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